Blueprints: Send Targeted and Effective Emails
Learn best practices for developing a contact management strategy, how to create a segmented email, and tips and tricks for using automations to craft more personalized customer experiences.
This course is part of our essential ActiveCampaign Blueprints series. The Blueprints series has been specifically designed to help you implement ActiveCampaign functionality by exploring introductory business strategy for achieving certain business outcomes — in this case, sending targeted and more effective emails. You'll learn best practices for developing a contact management strategy, how to create a segmented email, and tips and tricks for using automations to craft more personalized customer experiences.
Course curriculum
(Enroll in course to access content. Link above.)
What are segments?
How to visualize segments
Segmentation activity
Did you write down your interactions and create segments off of them?
Different ways to organize information
Building automation in ActiveCampaign
Your turn to create an automation
Did you create your automation?
Building emails in ActiveCampaign
Your turn to build your emails
Did you build your emails?
Activate your automation
Send Targeted and Effective Emails Onboarding Playbook
How did we do?
Shiv Chibber